Ford slashes the price of the F-150 Lightning EV pickup

Ford slashes the price of the F-150 Lightning EV pickup

The Ford F-150 Lightning is now a bit significantly less high priced. The automaker announced these days sizeable cost cuts to its electric powered pickup, citing improved production efficiencies as the trigger of the decrease cost.

The Lightning price cuts strike each trim stage. The entry-degree Professional perform truck is now priced at $forty nine,995, down from $59,974. The XLT trims been given comparable remedies, with their selling price cuts ranging from $9,479 to $eight,479. The leading trim stage, the Platinum Prolonged Vary deal, saw the smallest selling price reduction of $six,079, dropping the vehicle’s price tag from $ninety eight,074 to $ninety one,995.

Ford mentioned in a released statement that many elements lead to the value reduce.

“Shortly after launching the F-150 Lightning, swiftly soaring substance fees, offer constraints and other components drove up the charge of the EV truck for Ford and our buyers,” stated Marin Gjaja, chief shopper officer, Ford Design e. “We’ve continued to get the job done in the qualifications to increase accessibility and affordability to assistance to reduce rates for our shoppers and shorten the wait instances for their new F-a hundred and fifty Lightning.”

The Rouge Electric Car Heart in Michigan is temporarily closed to employ plant updates. When accomplished, Ford says it will have the ability to produce a hundred and fifty,000 F-one hundred fifty Lightnings a 12 months, a a few-fold enhance about recent concentrations.

Complete-size vans have prolonged been a leading income driver for automakers and the EV pickup wars are heating up. Normal Motors and Chevrolet are nearing the release of its wonderful and high priced EV Silverado (examine my early exam push report in this article), and Stellantis is inching nearer to launch an electrical edition of the RAM pickup. Similarly, Tesla just announced it experienced created the initially Cybertruck on its creation line and Rivian is gradually rolling out its EV pickup, also.

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